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The travel industry is highly competitive. Excellent reputation and definite top-of-mind awareness among the media is key to a property's success. SCPR assists with cultivating long-lasting relationships with accredited travel journalists and influencers to encourage them to visit, experience, and review destinations. 

EXAMPLE: Sonora Resort with Hartley PR

SCPR works with Hartley PR in promoting award-winning, Relais & Châteaux property Sonora Resort, located in British Columbia. This includes brainstorming and developing an annual plan for the seasonal resort. Strategies include media trips, chef campaigns, and package creation.


Instants - The Relais & Châteaux magazine

New Zealand Herald Review

Toronto Star Review

Conde Nast Traveller UK 2016 Gold List

Sonora Resort Canada in Conde Nast Traveller
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